- THE FIRST RTB-ENABLED PREMIUM MOBILE AD NETWORK
- NOW POWERED BY RTLM -THE REAL TIME LEARNING MACHINE
- RTLM DELIVERS INTELLIGENT PREDICTIVE ADVERTISING
- FIND YOUR IDEAL AUDIENCE ON ANY GIVEN DEVICE
- FIND YOUR IDEAL AUDIENCE AT ANY GIVEN MOMENT AND PLACE
AdTheorent offers the best attributes of traditional mobile ad networks - premium mobile sites, brand safety, custom execution, managed services - enhanced by cutting-edge data-driven technology including RTB and real-time data-driven predictive modeling.
AdTheorent's RTLM "learns" from incoming bid requests and builds and modifies predictive models as it learns, applying such models in live campaigns to match each mobile advertisement with the optimum mobile impression.
AdTheorent takes mobile advertising into the next generation with more scientific through impression-specific data enrichment, post-click insight and real-time data driven modeling.
In the post-PC marketplace driven by mobile consumer access, AdTheorent provides advertisers with the means to engage the right audience across any mobile device, tablet, or e-reader.
AdTheorent's smart technology makes mobile advertising more effective by reaching the audience most likely to engage with an ad - considering time, location, weather, sentiment, and many other factors.
